A guide to making compostable jeans, part 2: what is circular fashion?

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Circular fashion differs from linear models, in which materials and products are often disposed of prematurely, provoking air, water, and soil pollution and inefficient use of natural resources. The second chapter of our guide to making compostable jeans focuses on circular fashion and Candiani Denim’s new COREVA™ technology.

How can we reduce fashion's environmental impact?

Raw materials are grown, worked, and sewed to produce our garments. In circular models, clothes are patched and repaired if they break and passed to other people when they do not fit anymore before being disposed of and recycled or transformed. Such methods reduce fashion's environmental impact.

Circular fashion was born from the circular economy, which aims to keep materials and products useful and valuable at all times and is based on practices such as recycling, reusing, and composting.

What are recycling and upcycling?

The problem with recycling is that the material or product quality is usually downgraded or reduced. Upcycling, on the contrary, allows adding value to used materials and products thanks to reworking techniques turning them into items of equal, if not higher, quality.

What do biodegradable and compostable mean?

Designing biodegradable and compostable garments has recently become an efficient way to mitigate their footprints on the planet. Their fibers can return to nature once they are not used anymore, preventing the creation of further waste and pollution.

Candiani Denim’s COREVA™ is the new frontier of sustainable fashion

Candiani Denim’s patented technology COREVA™ is a milestone in sustainable fashion and the only alternative to petroleum-based stretch fibers in the denim industry. It is 100% plant-based and derives only from renewable resources. Organic cotton wraps around a natural rubber core, making jeans one step closer to a truly circular model where raw materials become fabric and then clothes that, at the end of their life, can return to nature thanks to their compostability.

COREVA™’s raw material originates from Hevea Brasiliensis, a natural rubber tree from Thailand. COREVA™ is entirely plastic-free and never releases microplastics into the environment during its production process or life cycle.

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